In today’s fast-paced digital landscape, leveraging artificial intelligence will be essential for achieving marketing success.
That said, for small and even mid-sized businesses, the prospect of incorporating AI into your marketing plans can be challenging if not nerve-wracking. But inevitably, integrating AI solutions into areas such as ad placement, copywriting and email personalization are going to be mandatory marketing functions.
The good news is, it can be done — and it can yield a tangible return on the investment.