Social Media Marketing Is Essential For Local Businesses. Here’s Why.
Statista reports that the number of Facebook users in the U.S. (as of July 2021) has reached a whopping 302 million, and this number will keep growing exponentially in the foreseeable future.
Combine this with the fact that the overall U.S. population is around 334 million, and you can derive that virtually two in three U.S. citizens are actively using Facebook.
This social media platform and others like it can help you substantially grow your local business… if you do it right.
So how exactly can your business and specifically its local search presence benefit from being present on social media channels?
Before you decide whether you’re ready to dive into the world of social media marketing, let’s dive a bit deeper into why you should.